877.258.3517 laura@anexpertresume.com
  • Facebook
  • LinkedIn
  • Twitter
  • Instagram
  • RSS
  • Facebook
  • LinkedIn
  • Twitter
  • Instagram
  • RSS
Executive Resume Writers: Executive Resume Writing Services | Top Executive Resume Writer
  • Home
  • Why Hire Laura?
  • Samples
    • CEO Resume (TORI Award Winner)
    • Healthcare CIO Resume
    • Global CEO Resume (TORI Award Winner)
    • CEO & M&A Executive Resume
    • VP Business Development Resume
    • LinkedIn Profile Example
    • Private Equity CFO Resume
    • CMO Resume (TORI Award Winner)
    • CTO Resume
    • CFO Resume (TORI Award Winner)
    • Global CFO Resume
    • Sample CEO Biography
    • Healthcare CEO & COO Resume
    • Board of Directors Resume
    • Networking Resume
    • IT Director Resume (TORI Award Winner)
    • CRO Resume (TORI Award Winner)
    • VP Medical Affairs Resume
    • Tech Sales Resume (TORI Award Winner)
    • Banking CEO Resume (TORI Winner)
    • Corporate HQ CFO Resume
    • Chief Medical Officer Resume (TORI Winner)
  • Services & Pricing
  • Media
  • Resume & LinkedIn Advice
  • Contact
Select Page

The Surprising Problem With Your LinkedIn Headline

by Laura Smith-Proulx | Executive LinkedIn Profiles

linkedin headline problem
‹ Previous
Should You Write Your Own Executive Resume?

I recently conducted an informal review of LinkedIn Headlines and found a surprising problem: 

More than 90% show ONLY their current job in this field, using perhaps 60 of the 220 characters allowed.

In other words, your LinkedIn Headline is far too SHORT (and boring).

You’re truly missing a golden opportunity to promote a strong personal brand! Here’s why you should change your Headline – immediately:

Your Headline follows you everywhere on LinkedIn.

No matter how others find you on LinkedIn, your Headline is the FIRST field they’ll notice after your name. It shows up in your posts, comments, and anywhere your Profile is found.

If your Headline is limited to your current job, other users can’t discern any difference between you and others in your field.

You’re making others read your ENTIRE Profile to find why you’re good at what you do… and honestly, most of them won’t take the time.

Get around this problem by adding more keywords and even an achievement to your Headline, like this example:

Chief Commercial Officer Leading 23% New Growth From Sales Enablement, Team Motivation, and Shorter Sales Cycles in EMEA and Americas.

You’ll now have an automatic introduction in your Headline that speaks before you do.

Your current job probably doesn’t reflect the one you want.

I’ll bet your job title fails you in numerous ways. Does it describe how you lead teams, cut costs, affect global operations, drive strategy, or any of your other executive competencies?

If you want to be courted by employers or recruiters, show them WHAT you do and WHY you’re an expert in your field.

For example, if you’re a healthcare CEO, Hospital Turnarounds, Patient Care Quality, New Service Lines, and Physician Relations are critical skills. If you add them to your Headline, you could experience a dramatic rise in views to your Profile and a strong possibility of more employer inquiries.

As another example, an IT leader could benefit from incorporating Agile, Digital Transformation, RPA, Remote Connectivity, or other in-demand skills.

See A Fast Formula for a Powerful LinkedIn Headline for more pointers.

 

Your Headline is the BEST personal brand tool available on LinkedIn.

Keywords in your Headline will make a HUGE difference in your competitive edge over other leaders. A single skill in this field provides the same effect as using it DOZENS of other times in other sections. (Take my word for it; I’ve tested this multiple times.)

More content in your Headline not only gives you an automatic advantage – it also introduces you (to every LinkedIn user!) as a sought-after leader with robust skills. 

Don’t keep ranking behind others in your industry – and don’t wait to make these changes!

Even if you add a few more keywords and crucial areas of strength in your work, you’ll be far ahead of most LinkedIn users – AND benefit from a standout LinkedIn Headline that showcases your brand.


 
executive resume writer

Need a competitive edge in your job search? As an award-winning executive resume writer, I create branded, powerful resumes and LinkedIn Profiles that position you as the #1 candidate.


My clients win Board, leadership, and executive interviews at Fortune 500 firms including Citibank, Google, Disney, and Pfizer, plus niche companies, start-ups, and emerging industry leaders.

Get in touch with me to experience the outstanding results I can bring to your transition.

Was this helpful to your job search? Leave me a comment! Cancel reply

Among the World’s Top Credentialed Resume & LinkedIn Experts

executive resume writing

More Job Search Insights

  • What Does Your LinkedIn Photo Say About Your Executive Brand?
  • Is Your Executive Resume Stretched Too Thin?
  • Writing Your LinkedIn Profile Headline for Searchability & Branding
  • Executive Job Hunting? You’ll Need More Than a Resume
  • Why Just Joining LinkedIn Is Not Enough
  • Is Your LinkedIn Photo a Joke?

Featured in Global Media

executive resume writing

Globally Known Resume Writer Dedicated to Your Success

Laura Smith-Proulx

Get hired faster for an executive or Board seat.

I guarantee you'll benefit from the competitive edge I create in your job hunt. I specialize in RESULTS!


Laura Smith-Proulx

CCMC, CPRW, CPBA, TCCS, COPNS, CIC, CTTCC, NCOPE


Schedule a Strategy Call With Me

Join 12,759 other subscribers

A Top 100 Career Advice Website

Top Career Advice Websites
Forbes Coaches Council Member Laura Smith-Proulx
“I hired Laura after an exhaustive search to find the best resume writer… I could not have been happier with Laura’s attention to detail and the quality of her work.

She took the time to understand who I am, my accomplishments and what I contribute to an organization before beginning to write my resume.

Anyone can write down your work history, but Laura identifies who you are and your accomplishments in a unique way that truly gets attention.“

– Rob H., VP Global Business Services

Read Rob’s review on my LinkedIn Profile

 

ExecutiveResumeWritingClients
top executive resume writing services

About Me

Laura Smith-Proulx is a multiple award-winning, 11-time Certified Executive Resume Writer, Job Search Columnist, Author, LinkedIn expert, and former recruiter.

Contact

An Expert Resume
Denver, Colorado
720.507.3885
Laura@AnExpertResume.com

Menu

Home
Meet Laura
Resume Samples
Services & Pricing
Awards & Media
FAQs
Resume & LinkedIn Advice
Contact Laura

© 2021 An Expert Resume | All Rights Reserved | Privacy Policy
This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish.Accept Read More
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.