Not sure why LinkedIn isn’t working for your job search?
If so, you’ll need to check out these strategies used by successful job hunters:
Part 1: Build More Connections
Part 2: Set Your Groups Strategy
Part 3: Analyze Your Competition
Part 4: Boost Your Profile’s Searchability
Here’s the last, critical step in getting results from LinkedIn:
5 – You DO need to use LinkedIn for follow-up.
Applying to an online posting (on LinkedIn or elsewhere) is no longer a good idea without some form of follow-up.
If you have any way of finding out the company name, great. If you have any method of getting the hiring manager’s name, excellent!
To access this information, comb through a list of employees at the target company (perform a Company Search on LinkedIn, of course). Identify the most likely person there who would hire you (usually 1 or 2 levels above your ideal job).
Next, read the company’s press and look at what’s going on in the industry. Your mission is to determine their pain points. Why do they need to hire you? What’s happening in this company that requires your expertise?
Then, use the contact name you identified to reach out. Send an email, LinkedIn InMail, or even an FedEx overnight letter. Explain that you applied online and want to follow up, or better yet, explain how you’ve identified the key areas of need at this company, and how you can help.
Whether you’re doing this in reply to an online job announcement, or just looking at likely employers to pursue, the process is the same. See how much more personal and focused you can be with this approach?
In short, if you’re still wondering if you missed the LinkedIn train to job search success, the answer is yes.
Now go out and sharpen your approach with these extra steps to get more employer attention!
Need a competitive edge in your job search?
As an award-winning executive resume writer, I create branded, powerful resumes and LinkedIn Profiles that position you as the #1 candidate – PLUS arm you with the job search tools that will get you hired faster.
My clients win interviews at Fortune 500 firms including Citibank, Google, Disney, and Pfizer, plus niche companies, start-ups, and emerging industry leaders.
Get in touch with me to experience the outstanding results my expertise can bring to your transition.
– Laura Smith-Proulx, CCMC, CPRW, CPBA, TCCS, COPNS, CIC
Invariably, when executives try to figure out how to stand out in the job search, the subject of cover letters comes up – followed by confusion.Do you really need a cover letter for each executive job application? How can you be sure that employers are actually reading the letter you’re so carefully crafting?
Do you really need a cover letter for executive jobs?
Is it a myth that a cover letter can distinguish you in the executive job search?Here are 3 key points to consider when it comes to the cover letter question:
1 – Yes, cover letters are read by (some) employers.
However, this varies among different companies and their hiring practices. This informal survey from About.comshows some hiring managers are emphatic that a great cover letter will boost your chances of being selected for a choice interview.Studies in the careers industry also consistently nearly two-thirds of hiring authorities read cover letters, and of that group, nearly 50% consider them crucial. You’ll never know at the outset which third of hiring managers you’re dealing with, of course. Therefore, it’s better to be prepared with a strong personal brand message encapsulated in a cover letter, than to lose out on a great opportunity. (more…)
Getting in front of employers during November and December can yield surprisingly fast results. In fact, it’s often much easier to look for the perfect job NOW.
As Job-Hunt.org’s LinkedIn for Job Search Expert, I’ve shared insights on the best ways to update your LinkedIn Profile, use LinkedIn to get in front of hiring managers, reach out to former colleagues, and other holiday-season insights (but they’re in this book only!).
Your downloaded e-book includes cutting-edge tips on how to contact recruiters, enhance your personal brand, network at holiday parties, set up interview appointments, leverage social media, and other ideas, all customized to holiday job search in 2012 and beyond.
Frequently, I encounter job seekers who are trying to find out what, if anything, might be missing from their resume.
Of course, they also ask what I’d do to improve it.
These are valid questions, and in such a competitive market, it makes sense for candidates to request this type of feedback.
However, I won’t do it.
Why not? There’s simply no way, other than getting to know the twists and turns of your professional story, to figure out if your resume truly does its job for you.
No matter what I (or any other resume writer) thinks of your resume, it must contain a full, context-based story of your career and specific value-add… and it’s impossible to figure out what might be missing at a glance!
Yes, this is contrary to the “free critique” offered by so many job boards or career services.
Sure, we can debate keywords, presentation, content, borders, and formatting all day, but at the end of the discussion, all you’ll have is yet another opinion.
So what WILL happen when you ask me to look at your resume?I’ll have 3 questions for you:
What job are you targeting?
How well does the resume capture your competitive edge for this job?
Does it generate the results you want?
These 3 factors tell me more about the likely success of your resume than any opinion I could put forth. They also give me a clear picture of the type of professional assistance (if any) that you’ll need to achieve your goal.
The way your work affects the bottom line (your personal brand, as we say) must be conveyed clearly and strongly, and to the right audience, in order for employers to take notice.
And in the end, that’s all that matters when it comes to resume effectiveness.
LinkedIn—that all-purpose gathering place for professionals, recruiters, and employers—allows you to converse with like-minded experts in your field, learn about industry-specific topics and events, post resume information, and send private messages to employers in hopes of securing that perfect job.
However, if you’re divulging too-personal details, or letting others have uncomfortably close insight into your job search, it can take longer to find a suitable job – or you can be blacklisted entirely by recruiters.
If you’ve started to confuse LinkedIn connections for your Facebook friends, it’s time to take a step back and consider whether you’re harming your job search.
Here are some signs that you’re wading too deep into personal territory on LinkedIn:
1 – Posting negative comments about your job search in a LinkedIn Group.
While it’s perfectly normal to be frustrated with a job search that’s taking too long, LinkedIn is not the place to blow off steam about prospective employers, HR contacts, or recruiters.
Yet, you can peruse Groups forums and find this type of activity nearly every day, with disgruntled professionals posting information about negative exchanges with employers, and the occasional rant against a particular company or hiring manager. (more…)
In the midst of job hunting—but still refusing LinkedIn invites from others you don’t know? You could be hurting your job search (or even your career future) by doing so.
Here’s why: LinkedIn is built on the premise that we are each separated by just a connection or two. Nearly every invitation you accept can put you closer to someone you really want to know.
But there’s another twist as well. Outside of sending InMail (LinkedIn’s internal email), recruiters and employers aren’t able to reach out to you unless you belong to the same Group.
Only a limited number of InMails are included with every account type, which means that power users, such as recruiters, are continually trying to find ways of contacting you for free. Don’t you want to make it easy for them?
Besides, what’s worse about limiting your network is that you’ll encounter situations where YOU need THEM. If you’ve tried to run a closed network, but find that you now need an introduction to facilitate your job search, you’ll be forced to hunt through potential contacts to string together a chain of forwarding InMails (not the most efficient use of your time).
Proponents of using LinkedIn for real-world connections often argue that, unless you’re a declared Open Networker (accepting all invitations), it makes better business sense to restrain your volume of connections.
However, refusing to add someone to your LinkedIn network when you’re job searching can be downright foolish… especially if this person has a wide circle of influence themselves.
So, forget about the implications that seem to come with taking on a new connection (it isn’t “friending,” after all).
Unless you have a very good reason to ignore that new invitation, it’s possible that clicking Accept might put you closer to your career goals.
Among the World’s Top Credentialed Resume & LinkedIn Experts
“As In-House Counsel for a Fortune 1000 Company, I retained Laura to revamp my resume. As a result of her attention to detail, Laura was able to grasp complex topics quickly… and highlight my broad skill set, with a product worthy of my past accomplishments.
I highly recommend Laura to all others who want to get on the fast track to success!”
— Kirk D., General Counsel
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